Hayati Mehr, Mohhamad Reza; Sabuktaktin Rizi, Ghorbanali; Hazrati Soumeh, Zahra

doi:10.22034/jasd.2025.220297

"The Emergence of the Concept of Political Consumerism in Political Sociology: A Terminological Approach"

Document Type : research

Authors

Mohhamad Reza Hayati Mehr ¹

Ghorbanali Sabuktaktin Rizi ²

Zahra Hazrati Soumeh ³

¹ PHD Student, Department of Sociology, Science and Research Branch, Islamic Azad University, Tehran, Iran

² Department of Sociology, Faculty of Social Sciences, Kharazmi University, Tehran, Iran

³ Department of Sociology, Central Tehran Branch, Islamic Azad University, Tehran, Iran

https://doi.org/10.22034/jasd.2025.220297

Abstract

Abstract
Political consumerism, as an emerging phenomenon, enables individuals to participate in social and political processes by choosing goods and services consistent with their values. This phenomenon is focused on the market and cannot emerge in societies where civil society is not strong. The present study examines the emergence of the concept of political consumerism in political sociology. This study explains the nature, contexts, forms, and process of political consumerism as a non-institutional method in political participation. The documentary and library methods have been used. There is no statistical population or sampling in it. Data collection tools include library resources and articles published on the Internet. The data collection method was based on questionnaires based on the research questions and objectives. The results show that political consumerism is one of the new forms of political participation that has become popular in developed societies.

Keywords

Political consumerism

political participation

market and politics

non-institutional participation

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