نوع مقاله : پژوهشی
نویسندگان
1 دانشیار، گروه جامعه شناسی، دانشگاه حکیم سبزواری، خراسان رضوی، سبزوار، ایران
2 کارشناسیارشد، گروه جامعه شناسی، دانشگاه حکیم سبزواری، خراسان رضوی، سبزوار، ایران
کلیدواژهها
عنوان مقاله English
نویسندگان English
The aim of the current research is to investigate and understand sociologically the practice of nail implants among the women of Qochan city. The research was conducted with a qualitative approach and grounded theory method. Purposeful sampling was used to select the interviewees and theoretical sampling was used to determine the number of people. The investigated community are women living in the city of Qochan who have experienced nail implants. The number of examined samples is 27 women aged 20-60 who have experienced nail implants. According to the findings, the causal conditions of this research were fear of rejection and negative mental image towards their hands. The desire for beauty (body expressionism) is the central phenomenon of the research that happened in the context of social values and family conditions. Social restrictions and the sense of conflict of conditions and the interference of advertising and encouraging others to plant nails are the facilitating conditions of this phenomenon. The consequences and effects of studying the nail implant procedure in this research are increasing self-confidence, saving time and saving money. In the conditions of a changing society where women do not have much place in social affairs and many restrictions are applied, the body becomes one of the most effective tools for self-expression.
کلیدواژهها English